I feel like everyone will comment on the Newton's color wheel but it is the most useful thing that was brought up in the lecture. Colors make a package and I do not care what anyone else has to say about that. That is one things I have found from doing all this research on laundry detergents. Laundry detergents to me are a funny thing. When I started doing my research I came to a conclusion, colors mean everything. Things like bleach which make your clothes white are constantly in a white containers. When you are waching your bright colored clothes the detergent always comes in vibrant colors like pinks and blues and purples. When you use a fabric softener to make your clothes softer the bottles are always delicate pastels. The most interesting concept was the new bottle for I believe woolite or tide that was made especially for dark clothing and the bottle was black. Colors truly do make the package what it is. If every package that was sold consisted of solely one or two colors who would be able to choose one product over the other. I personally enjoy going into any store and looking at all the new things and the design and colors that can be created to make any package sellable.
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